Are you passionate about storytelling? As a Content and Copywriting Specialist, you’ll play a pivotal role in bringing our brands to life. Your mission: to create authentic, SEO-driven content that resonates with our audience. From captivating blog articles to compelling website copy, you’ll be the voice behind our business. Collaborate with a friendly, creative team and make your mark. Ready to shape the narrative?
What you’ll be doing:
- Develop and own the ‘Tone of Voice’ for each of our brands.
- Create written words or scripts for fresh and engaging content such as blogs, videos, podcasts and e-brochures. They’ll be used on various platforms (website, emails, digital advertising, social media).
- Conduct interviews and research to create training, news articles, opinion pieces and case studies for our B2B/Trade marketing.
- Refine our website, making it more relevant for our different markets.
- Work collaboratively with the wider team to source and create content for B2C and B2B campaigns.
- Support colleagues to ensure all content is accurate, on-brand, consistent in terms of style, quality and tone of voice, as well as optimised for SEO.
What we are looking for from you:
First up, great writing and editing skills, and a collaborative approach.
From day one, you’ll look to get under the skin of the business. By speaking with our customers, reading their feedback, and listening to their conversations, you’ll learn who they are and what matters to them.
We live and breathe our values and expect you to do the same. You’ll see challenges as opportunities, be calm under pressure, and be comfortable working collaboratively and independently.
You’ll take ownership of your work, looking to understand its effectiveness and actively asking for feedback. We want to hear your ideas, see your creativity and feel the positive influence of your personality.
We’re not looking for perfection; sometimes you just have to get the work done. But you’ll never settle for mediocrity, striving to produce high-quality writing and being mindful of the audience and goals behind each piece. When it comes to editing or proofreading others’ work, you’ll need a meticulous eye for detail and a constructive approach.
Above all else, your writing will consistently entertain, inform and surprise, showing our clients that they can trust us with what’s often their most significant purchase of the year.
We recognise that job adverts are often a wish list, and no candidate can have equal experience in every required/desired skills, however if you think you would be a good fit for Inside Travel Group and this role, we would welcome an application from you!
To apply for this role, please send us your most recent CV and cover letter to: [email protected]
Closing date: Sunday 31st March 2024
Interviews: We will interview applicants on an ongoing basis.
Start Date: May 2024
