Ready to dive into the dynamic world of digital marketing? As a Junior Digital Marketing Executive, you’ll be the secret ingredient in our recipe for success. Your mission: implement our digital strategy across email, automation, reporting, and digital advertising. But that’s not all—you’ll also be crafting campaign-related web pages that captivate and convert. Collaborate with our savvy digital, SEO, and content teams to fuel brand growth, engage our audience, and drive conversions.
What you’ll be doing:
- Supporting our digital team to execute our email marketing strategy, via regular email campaign builds and identify opportunities for highly segmented and personalised automation campaigns.
- Implementing digital campaign activity to support key sales peaks and use quieter periods to review, optimise and plan future campaigns.
- Analyse interaction data on our websites to identify and optimise key customer journeys on our website for continuous improvement.
- Create campaign assets such as landing pages in support of digital campaigns.
- Research the customer and consider the user in every decision made.
- Work with the Content Manager, SEO Manager and Digital Executives to plan organic and paid social activities.
- Measure and report on the effectiveness of campaigns and activity, look for improvements.
- Track and analyse website traffic.
What we are looking for from you:
- You’ll bring an infectious enthusiasm to the digital marketing team, building strong relationships with each member.
- You’ll be a good communicator of intentions, priorities, and approach to your line manager.
- You’ll be calm, and solutions focused with a curiosity that brings new tools and processes to the marketing team.
- You’ll have the confidence to be honest, know when you need to ask for help.
- You’ll be comfortable with data and analytical tools. Analytical skills are crucial in being able to measure and understand the impact of the campaigns we’re running.
- You’ll need to be great at thinking on your feet, responding to shifting priorities, and coming up with solutions to ever-changing problems. Practical, and solutions focused.
- We know that seeking perfection gets in the way of experimentation, you’ll know how to balance testing simple versions of ideas without settling for mediocrity.
We recognise that job adverts are often a wish list, and no candidate can have equal experience in every required/desired skills, however if you think you would be a good fit for Inside Travel Group and this role, we would welcome an application from you!
To apply for this role, please send us your most recent CV and cover letter to: [email protected].
Closing date: Sunday 31st March 2024
Interviews: We will interview applicants on an ongoing basis.
Start Date: May 2024
